Since the beginning of time, people have wanted to look better than they do. I’m pretty sure it started with cavemen bench pressing dinosaur bones. As people evolved, so did techniques for looking better. From diet and exercise to foundation and Clearasil® to liposuction and boob jobs, we’ve been presented with countless avenues to take […]

I never wanted to live in Sacramento. While I was finishing up at UC Davis (didn’t want to go there either), I looked to San Francisco or Seattle or Boston. Hell, I even flirted with Palm Springs. I moved to midtown because I had a job lined up, but it was only going to be […]

I have a really old dog. She’s pushing 15-16 years old (not exactly sure of her age as she was a rescue from the pound 12 years ago). She’s creaky, tired and generally distrusting of people. So … she’s a lot like me. Over the years, I’ve been fortunate to live close enough to work […]

Or is it just me? I’ve been part of Sacramento’s advertising community off and on for the last 13 years.  When I first got started, it was for a very small shop (only five people) that was extremely isolated from the other agencies in town. In fact, I hesitate to even call us an agency, […]