Recycling Reimagined Campaign
(CalRecycle)

Overview

This campaign makes small acts of sustainability feel meaningful and manageable—because getting more starts with wasting less. From composting food scraps to choosing reusables, it’s a practical, community-driven push to improve California’s recycling and composting efficiency for a brighter tomorrow.

Overview

This campaign makes small acts of sustainability feel meaningful and manageable—because getting more starts with wasting less. From composting food scraps to choosing reusables, it’s a practical, community-driven push to improve California’s recycling and composting efficiency for a brighter tomorrow.

Posters

Posters

Billboards

Social Posts

Misfit 2025